The Blow-Dry Brush Having Its Moment

Why you’re seeing it everywhere

Shark’s Glossi has been around since 2025, but this month it has picked up real momentum. TokConnect, which estimates TikTok Shop sales, ranked it third among US listings for October 13 to 18. In the past week, the New York Post named it the top hair dryer in its Made It Here 2026 awards, and a Cosmopolitan beauty editor wrote that she now reaches for it more often than Shark’s better-known FlexStyle.

Which Glossi this covers

This article covers the standalone Glossi 2-in-1 Blow Dryer Brush. Shark sells it in more than one colour: our link goes to Juniper, model HT302TL, and the pink Lychee version is HT302PK. Shark’s product pages list the same weight, cord, wattage and warranty for both, so the colour is a matter of taste. A Glossi head also comes with Shark’s larger Glam multi-styler, which is a different purchase.

How it works

Think of it as a round brush that blows warm air. Most of the barrel holds a mix of boar and nylon bristles, which Shark says grip hair at the root for lift and help shape the ends. The other side is a heated ceramic comb, with a small alignment comb that guides strands across it for a smoother finish. The barrel tapers toward the tip, so it can get close to the scalp and work on short layers, bangs and bobs as well as longer hair.

There are two ways to use it. In wet-to-dry mode it dries and styles damp hair in one pass. On dry hair, you use the heated comb to smooth flyaways or reshape a style between washes. Shark says the tool checks its temperature 1,000 times a second to help keep heat in check.

The details, per Shark

• Power: 1,300 watts at 120 volts
• Cord: 72 inches
• Weight: 1.63 lb, and about 13 inches long
• Warranty: two-year limited
• In the box: the brush itself, with no extra attachments listed

Strengths and trade-offs

What worked well

• Dries and smooths in one tool, with no switching to a flat iron
• A dry mode for quick touch-ups between washes
• The tapered barrel suits short layers and bangs
• Two-year limited warranty, per Shark

Limitations

• Fewer styles than a full multi-styler, as the New York Post notes
• Not dual voltage, so it isn’t made for use abroad
• No travel case in the box
• Cosmopolitan’s editor found the dry mode takes some practice

How it compares

The obvious comparison is Shark’s own FlexStyle, a dryer that swaps between several attachments, including curlers. If you mostly want a smooth, bouncy blowout rather than curls, the Glossi is the simpler tool, and the Cosmopolitan editor found it the better fit for that job. If you want curls, waves and straight styles from one kit, a multi-styler gives you more range. And if you’re happy with a regular dryer and round brush, you may not need either.

Who it suits, and who should skip

It suits you if you blow-dry often, like a smooth, full finish and want fewer tools on the counter. It’s also worth a look if you have bangs or a bob, thanks to the tapered barrel. Skip it if you want many different styles from one device, need a tool for travel abroad, or rarely use heat on your hair. For a simple, one-tool blowout, it’s an easy one to like.

Your questions, answered